Wholesale distribution in Japan
We deliver your products to buyers across Japan. From finding retailers to arranging wholesale terms, we handle the Japanese side for you.
FUKUEN acts as your sole agent in Japan, handling everything from wholesale distribution to promotion, customer support and delivery. You can start selling in Japan without setting up a base here.
FUKUEN provides sole-agency services that bring products from overseas manufacturers to the Japanese market.
From finding buyers in Japan to getting the product into the customer's hands, we act as your point of contact in Japan, so that you can do business here without having a base of your own.
Our work today centres on manufacturers in the United States, China, South Korea and Taiwan.

We deliver your products to buyers across Japan. From finding retailers to arranging wholesale terms, we handle the Japanese side for you.
What appeals to customers differs from country to country. We adapt how your product is presented and how its price is communicated to suit the Japanese market.
We introduce your products through Japanese-language accounts so they reach customers in Japan. We handle everything from creating the posts to running the accounts day to day.
We answer enquiries from customers in Japan in Japanese. You do not need to build a Japanese-speaking support team of your own.
We select the right channels and place the advertising within Japan. We propose an approach that suits your product and your budget.
We arrange delivery inside Japan and manage the process until the product reaches the customer.
Pet products are where we put our energy. In Japan, a product only spreads if you understand what matters to the owner. From how the product is presented to which buyers we approach, we work this category with real commitment.
Our work does not stop once the product reaches the market. We build early awareness through crowdfunding, and keep investing in advertising so the product stays visible.
When you get in touch, we reply right away. Even when the enquiry comes from a different time zone, we move so that you are not left waiting.
We work mainly with manufacturers in the United States, China, South Korea and Taiwan. Enquiries from other countries are also welcome.
If you are considering selling in Japan, or would like to discuss working together, please get in touch. We will listen to what you have in mind and explain how we can move forward.
Please write to us in Japanese or English.